It’s time to be different

To win in sales, first, understand why we lose.

Two thieves rob salespeople of revenue:

1. Buyers' resistance to change

2. Sellers’ inability to influence an outcome.

More deals are lost to the status quo than to your competition, 50% more. Right now, half of your pipeline will never close.  Most leaders know it; they’re just not sure which half. 

We’ve been hard at work

Ella 3.0 is the result of continuous development. It’s a proprietary algorithm that we’ve been perfecting for years, together with our AI-enabled Scouts analyzing 1000s of data sources and reading the tea leaves to predict where changes and buying will occur. 

Front-line sales teams receive insight, ideas and signals for the accounts that matter each week.

Focus on what’s important

• Picking the right spots

• Making the smartest bets

• Being the most relevant

• Increasing luck

• Having impeccable timing

The most important thing in sales is picking the right accounts to focus on. Imagine predicting where buying will happen and seeing client problems before they arise.

A selling system should do two things

A consistent way of generating qualified leads and a disciplined process of winning more than your fair share.  

Our system helps you do both.  Oh yeah, it should also help you forecast the business and keep a record of things.  We’ll help you generate results and leave it to others to keep track of them.  

SIGN UP FOR EARLY ACCESS TO ELLA 3.0 

Buying changed.  It’s time sales did too.  

Buyers are doing 70% of the work - identifying problems, assessing needs, researching solutions, evaluating options - and prefer not to engage with salespeople until they're ready. Our take is when clients are in motion, don’t get in their way. Instead, meet them where they are.  

SEE HOW TO DO IT.

Anticipating where, when and how to support buyers in their moments of need will be the difference between getting on the same side or sitting on the sidelines in an echo chamber on LinkedIn, posting about sales instead of selling.   

Tools should make us smarter, not work harder.  

If the idea of being a stock-picking, card-counting, fortune-telling, problem-solving sales professional that works smartly to identify buyers who want to engage with you versus an activity-obsessed, email-slinging, spray-and-pray, throw-enough-crap-against the-wall-to-see-what-sticks while running on a selling hamster wheel sounds interesting.  We might be able to help.

We can help you prioritise your account list to work with. 

(((CTA))) Put your deal to the test. See if it FITS™

SIGN UP FOR ELLA INSIGHTS

(((link to signup page - CTA is to sign up for something like insights that will give them value. ELLA Sights are unique observations about enterprise accounts and buyers you will not find anywhere else.

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